Bag Man: The Story Behind the Improbable Rise of Coach
Description
Lew Frankfort Knew Nothing About Fashion When He Became Assistant to the Founder of Coach. By the Time He Left, Frankfort Had Spent 29 Years as Ceo, Growing Coach from a Scrappy Maker of Leather Bags with a Small Cult Following to a Beloved Lifestyle Brand. Along the Way, Coach Created a New Market Segment—Accessible Luxury—That Redefined an Industry. In Bag Man, Frankfort Explains How the Son of a Bronx Policeman, After Working in City Government, Built a Business That Challenged Conventions, Grew It 1000%, and Became Recognized as One of the World’s Best Ceos.Bag Man Offers Lessons from Both Achievements and Missteps as Coach Reinvented Itself over Decades. Throughout, Frankfort Considers a More Personal Aspect of Leadership—How the Double-Edged Sword of Fear and Drive Can Lead to Success but Also Take a Toll. He Shares His Struggles with a Haunting Fear of Failure, Including How It Drove an Obsession with Consumer Insights That Made Coach Unique in the Industry.Summing up Coach’s Philosophy in Three Words—”Magic Plus Logic”—Bag Man Shows How Blending Creativity and Data-Driven Discipline Can Produce Sustainable, Profitable Growth, Helping to: Design and Market Products People Love Build a Roster of Talent and a Performance-Driven Culture Drive Strategies That Pair a Brand’s Unique Value with the Right Market Opportunities Scale the Business to Achieve Next-Level Organic Growth Operate as a Respected Public Companya Riveting, Candid Business Memoir, Bag Man Traces an Extraordinary Leadership Journey That Built a Legacy Brand.
Style Number
Cfd06
Measurements
Length: 6.25″Height: 9.5″Width: 2.0″Weight: 1.25 Lb
Materials
Hardcover Book
Paper
Features
Author: Lew Frankfort
Publisher: Harvard Business Review Press
304 Pages
Delivery & Returns
Delivery Information
- Complimentary Dispatch: We provide fully insured, complimentary shipping via DHL Express South Africa and RAM Hand-to-Hand Couriers for all acquisitions exceeding a valuation of R1000.
- Standard Logistics Fee: Orders that do not meet the complimentary threshold will incur a standard flat-rate delivery charge of R180.
- Regional Timeframes: For our domestic clientele within South Africa, you can anticipate your delivery to arrive within a highly efficient 5 to 6 business days.
- Global Accessibility: While our logistical centre is based in South Africa, we proudly facilitate unrestricted global shipping, ensuring the pinnacle of Coach craftsmanship reaches your international residence.
Returns & Exchanges
- 30-Day Privilege: We extend a 30-day, no-reason return or exchange window to our patrons, commencing precisely from the verified date of delivery.
- Complimentary Return Transit: We fully cover the return shipping costs to ensure an effortless experience. Furthermore, you are granted complete autonomy to utilise any recognised logistics courier of your personal preference to send the parcel back to our facilities.
- Merchandise Integrity: To successfully process a return, your Coach Bags must be returned in immaculate, pristine condition. We categorically cannot accept items that display artificial damage, unauthorised modifications, or obvious signs of wear that negate the possibility of secondary sales.
Additional information
| color | Brass/Multi |
|---|---|
| suggestedGender | female |

























